O’Reilly’s ratings rise and rise as advertisers flee…

April 11, 2017
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Bill O’Reilly’s ratings at Fox News were up last week as news that he paid $13 million to five women who accused him of sexual harassment and improper conduct made headlines.

“The O’Reilly Factor” averaged more than 3.7 million total viewers and 652,000 in the key 25-54 demographic last week.

When compared to the same week in 2016, O’Reilly’s primetime program was up 28 percent in total viewers and 42 percent in the key demographic that advertisers covet most, according to Nielsen Research.

O’Reilly was also the top-rated basic cable show on Friday in both total viewers with 3.8 million and in the 25-54 demographic with 759,000 viewers. Those numbers also beat NBC’s “First Date” and Fox’s “Rosewood” on broadcast television.

The positive Nielsen numbers comes as 21st Century Fox, the parent company of Fox News, confirmed Sunday it will investigate a sexual harassment claim against the 67-year-old host.

“21st Century Fox investigates all complaints and we have asked the law firm Paul Weiss to continue assisting the company in these serious matters,” the company said in a statement.

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